Tandberg unveils Singapore's first green office
ConvergenceAsia staff
29/11/2007

Underscoring the growing awareness in Singapore to go green, Tandberg, a global provider of telepresence, high-definition videoconferencing and mobile video solutions, is working hand in hand together with the Singapore Environment Council (SEC) and City Developments Limited (CDL) to promote a greener office environment in the corporate sector.

In line with this, Singapore’s first Green Office, a fully-functional model of a work station equipped with videoconferencing products and eco-friendly features demonstrating simple tips and technologies businesses can leverage to deliver measurable savings, was also unveiled.

“Converting Your Office into a Green Office” is the first of several joint events between SEC, a non-profit organisation which nurtures, facilitates and coordinates environmental causes and groups in Singapore, CDL, a private property developer and Tandberg to raise awareness of the environment in the business community.

According to a recent Tandberg/Ipsos MORI survey, more than half of global consumers interviewed said they would prefer to purchase products and services from a company with a good environmental reputation; and almost 80 per cent of global workers believe that working for an environmentally ethical organisation is important.

Lars Ronning, President for Asia Pacific (excluding China & Japan), Tandberg, said that responsible environmental behaviour is fast becoming a strategic tool for businesses. “As more and more consumers and employees make a conscious choice in favour of an environmentally ethical organisation, the need to go green has never been greater.”

He added, “For enterprises, one of the keys to successful engagement in the environmental movement is to identify and integrate workplace solutions that deliver measurable savings and increased competitive advantage.”

Through “Converting your Office into a Green Office”, the organisers seek to heighten the greening culture among corporations, as well as to inspire and encourage the uptake of environment-friendly choices, habits and measures in office premises.

The Green Office is scheduled to tour different office buildings next year.

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