Towards a cashless future


16 January 2017
NUS, EZ-Link and Alibaba Cloud MOU ceremony

The National University of Singapore (NUS) has signed a Memorandum of Understanding (MOU) with Alibaba Cloud and EZ-Link to strengthen its data science curriculum and boost Singapore’s smart computing and data driven capabilities. The collaboration paves the way for a pilot data analytics project with EZ-Link and is also aimed at building local IT skillsets, meeting enterprise demands and supporting the research and development of advanced technologies in big data.

“The partnership with Alibaba Cloud and EZ-Link further demonstrates the close collaboration between academia and industry in solving real-world problems, and will help contribute towards a future, cashless Singapore," said Professor Ho Teck Hua, NUS Deputy President (Research & Technology).

Alibaba Cloud, Alibaba Group’s cloud computing arm, and NUS are currently working with payments solutions provider EZ-Link to analyse card usage patterns across the EZ-Link card schemes, service touch points, and customer segments to improve customer experience and create better services via real-time insights.

The aim is to develop a robust framework to convert usage pattern data into actionable intelligence and “move our customers into an era whereby they will be served according to their behaviour, interests and needs”, said Nicholas Lee, chief executive officer of EZ-Link.

Alibaba Cloud will contribute US$500,000 in cloud credits towards the use of its cloud platform and data centres by students and researchers from NUS for academic and research purposes. Its IT experts will also offer hands-on lessons on the use of Alibaba Cloud’s platform for NUS staff and students.

In addition, Alibaba Cloud and NUS will collaborate in the areas of cloud computing, big data analytics, artificial intelligence, cybersecurity, quantum computing, and interactive digital media, as well as identifying opportunities for joint research projects and information exchange.