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> TECHNOLOGY > COMMUNICATIONS
Fixed
voice still worth US$309b globally in 2014
ConvergenceAsia staff
23/06/2009
According to global
advisory and consulting firm Ovum’s latest fixed voice forecast, fixed voice
lines will decline at a CAGR of -3 per cent between 2008 to 2014, falling
from 1.1 billion to 0.9 billion globally. Global fixed voice revenues will
decline at a faster rate, with a CAGR of -4.9 per cent over the same period,
from US$418 billion during 2008 to US$309 billion by 2014. Asia Pacific will
perform similarly with a CAGR of -2.8 per cent in terms of lines and -5.8
per cent in terms of revenues over the same time frame.
“Despite pressure to de-prioritise legacy services, fixed voice should not
be ignored”, said Nathan Burley, analyst based in Melbourne. In 2008,
revenues from fixed voice equated to 63 per cent of that derived from mobile
voice. By 2014, fixed voice revenues will still amount to 40 per cent of
mobile voice revenues, which will also be declining by that time.
Burley said, “Fixed voice lines and revenue declines will vary by market,
driven by various factors including differing levels of Fixed Mobile
Substitution (FMS), VoIP substitution, operators’ strategies, cultural
behaviour, economic conditions and existing telecoms infrastructure”.
“Generally, in the short-term we expect broadband-led and mobile access
substitution to cause further declines in fixed voice channels”, advised
Burley. Substitution from VoIP and naked DSL will also continue, although
this effect will vary substantially from country to country, depending
firstly on the degree to which large market players actively market and
support VoIP services, and secondly on whether or not Naked DSL has been
mandated by national regulatory authorities.
Operators have been left to manage the decline in fixed voice, and as a
result, initiatives such as subscription-based pricing and bundling have
been widely implemented. However, despite continued development of more
sophisticated packages, these initiatives look to have reached peak
effectiveness.
The stickiness of broadband and cheapness of bundles relative to stand-alone
products is helping operators to slow the decline in fixed voice
subscriptions to a degree, particularly in those countries where Naked DSL
has not been implemented. However, ADSL’s reduced competitiveness as a
broadband technology in advanced markets means that it will be increasingly
difficult to bundle broadband with PSTN access.
“Additionally, some broadband FMS, especially at the low-end has begun, as
wireless broadband alternatives gain more traction. Future upgrades to
mobile networks could allow mobile operators to attract more fixed broadband
users to their mobile broadband offerings, which is why it is imperative
that fixed operators embrace next generation broadband in order to maintain
their advantage in this market”, said Burley.
In terms of call volumes, FMS will continue at a steady rate, with the ever
increasing buckets of minutes available with mobile packages contributing to
this trend. Furthermore, the convenience of mobile relative to fixed, and
the converging trend in the price of the mobile and fixed voice minutes will
result in users continuing to use mobile telephony even when they are within
reach of a fixed line.
“As a result, we expect call substitution to continue to grow at a greater
rate than access substitution”, concluded Burley.
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