AXS launches D-Pay
ConvergenceAsia staff
24/09/2008

AXS InfoComm, a subsidiary of DBS, has announced the pilot launch of D-Pay, a new service that provides its customers with a wider variety of payment modes for the services on its AXS Stations.

D-Pay is able to connect directly to multiple banks and financial institutions like Visa, Mastercard, Diners and EZ-Link to offer consumers a greater choice of payment modes on the AXS Stations.

Incorporated in 2000, AXS InfoComm launched its own AXS Network with the AXS Station terminals as the access points to the public. With over 500 AXS Stations island-wide, AXS has grown to become Singapore’s largest transactional terminal network, providing e-services from over 120 private and government organisations.

AXS will progressively roll out D-Pay at about 100 AXS Stations islandwide from now till the end of 2008. DBS and POSB customers will be the first to enjoy this new service during the pilot phase. Other financial institutions that have indicated interest in participating in D-Pay include Citibank, HSBC Bank, Maybank and Standard Chartered Bank.

“With the support of our largest shareholder - DBS - and the participation of other partner banks in D-Pay, we are confident that D-Pay will not only be able to offer to consumers a wider choice of fulfilment for the AXS Station users but also new banking functions and features. The creation of D-Pay completes AXS’ strategy as an ESDN provider, where customers can access our transactional services using different payment modes,” said Joey Chang, CEO of AXS InfoComm.

During the pilot phase, those AXS Stations offering D-Pay will carry a prominent logo for easy identification. To use D-Pay to carry out transactions at AXS Stations, customers of DBS, POSB and in future, other participating banks, only need to insert their ATM card and key in their PIN in exactly the same way as they would with an ATM.

To complement D-Pay, we are also completing the work to accept major credit cards on our payment terminals. This product will be called C-PAY and is targeted to be launched sometime next year, added Chang. “We are also in discussion with EZ-Link to accept ez-link contactless card transactions on the AXS Stations.”

The launch of D-Pay will fully complement AXS’s position in the market and its future plans to provide the services on AXS Stations over other access points such as Home AXS terminals, Internet and Mobile phones.

D-Pay is expected to be fully rolled out to over 500 AXS Stations by the end of 2009.

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