Salesforce.com heats up enterprise CRM with Summer '07
ConvergenceAsia Staff
18/07/2007

On-demand CRM provider Salesforce.com has released Salesforce Summer '07, for the first time delivering Apex Code to salesforce.com customers and unleashing the power of Platform-as-a-Service (PaaS) to the industry.

With the release of Salesforce Summer '07, salesforce.com customers will be able to experience the power of programming free from the burdens of software with Apex Code and PaaS.

Apex Code is a Java-like development language that is secure, easy and fast, and will be immediately familiar to any Java programmer. Anything built using Apex Code can be made available as a Web service and is accessible via SOAP and XML standards.

Apex Code provides enterprise developers and IT departments the ability to program completely custom applications for their on-demand platform. In addition, the multi-instance development environment and intelligent workflow features available in Summer '07 give enterprise business users the ability to completely customise their application.

Customers will be able to use Apex Code to write any application and leverage the scalability, reliability, and availability of running it directly on salesforce.com's PaaS. All applications written with Apex Code are 100 per cent multi-tenant, ensuring that they are automatically upgraded at the same time as the Salesforce service.

Salesforce Summer '07 is currently scheduled to be available in August to customers through salesforce.com's multi-tenant, on-demand model.

advertisement