Microsoft joins Velocity Series Consortium
ConvergenceAsia staff
16/08/2007

Microsoft is the newest partner in the UGS Velocity Series Consortium, an Asia Pacific initiative aimed at stimulating the use of product lifecycle management (PLM) technology among small- to mid-size manufacturing companies.

Microsoft, along with consortium partners UGS PLM Software, HP and Intel will help these companies drive innovation using PLM software running on efficient, optimised hardware and networking platforms.

UGS Velocity Series is the industry’s first comprehensive, preconfigured portfolio of digital product design, analysis, manufacturing process and data management software for the PLM mid-market. All applications are built on the Microsoft Windows platform, allowing easy integration into customers’ existing IT architecture, minimising overhead support costs and maximising ease of use.

Microsoft’s addition to the UGS Velocity Series Consortium strengthens its existing partnership with UGS PLM Software, which entails the integration of its solutions onto Microsoft’s business application management platform.

Both UGS PLM Software and Microsoft will collaborate on sales and marketing activities. The acquisition costs for PLM solutions are expected to be lowered by the Consortium through software and hardware pricing offers targeted at mid-market manufacturers, said Hans-Kurt Lübberstedt, senior vice president, Asia Pacific, UGS PLM Software.

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