Nothacker participates in the Microsoft SaaS Incubation Centre Program
ConvergenceAsia Staff
22/06/2007

Nothacker, a Singapore-based Software as a Service (SaaS) provider and Agency for Science, Technology and Research (A*STAR) spin-off company, has officially signed up as a Service Provider Licensing Program (SPLA) partner of Microsoft to offer SaaS solutions in the Asia Pacific market. Nothacker is also actively pursuing the next stage of their relationship with Microsoft to become one of the first ISVs in the Asia Pacific region to participate in the SaaS Incubation Centre Program.

Nothacker will deploy Microsoft Solution for Windows-based Hosting for Applications, which will equip the company with techniques and best practices to design service-enabled software applications, as well as facilitate user provisioning, performance monitoring, usage tracking and reporting. This will allow Nothacker to provide strong service level agreements (SLA) to end users, which is a critical component of online service-based delivery, to support Nothacker's suite of back-office applications known as LiveSME.

Nothacker's LiveSME raises enterprise productivity by automating business operations from payroll to customer order administration. It helps customers decrease the time spent on manual operations and automates organisational workflow, thereby increasing a company's business capacity and value.

Powered by Microsoft Solution for Windows-based Hosting for Applications and advanced text analytics and security technologies from A*STAR, and coupled with the business benefits that LiveSME brings, Nothacker sets to make SaaS an ubiquitous yet secure way of business that boosts productivity.

"Our value proposition to our clients is grounded on Microsoft's tested platforms that drive innovation, and A*STAR's advanced infocomm research and development. These anchors allow us to design and develop exciting Software-as-a-Service solutions for the business community”, said Lim Chinn Hwa, the managing director of Nothacker.

"SaaS is driving the business side of the Web 2.0 revolution, with IDC projecting that subscription-based software sales revenue is expected to make up a third of the total software market by 2009. Exploit Technologies works closely with companies like Nothacker to tap upon A*STAR's technologies to develop compelling SaaS applications for the international marketplace", said Boon Swan Foo, the executive chairman of Exploit Technologies, the strategic marketing and commercialisation arm of A*STAR, and Chairman of Nothacker.

Affirming the potential value of SaaS for SMEs, Chan Yeng Kit, chief executive officer, Infocomm Development Authority of Singapore (IDA) said, "The SaaS software delivery model has good potential to help SMEs increase productivity and sharpen their competitive edge in an increasingly globalised markets. In the Digital Age, where the innovative use of infocomm technology will be a key differentiator for many businesses, SMEs cannot afford not to level up their infocomm usage and sophistication."

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