Creative forges strategic partnerships with China’s companies  
ConvergenceAsia staff
01/12/2009

At the Zii Summit 2009 held in Shenzhen, China, Creative Technology and ZiiLABS, a cutting-edge media processor and platforms company and a wholly-owned subsidiary of Creative Technology announced that they would be engaging with China’s high-tech companies to explore how they can leverage on the Zii Plaszma Platform to bring high quality, high performance products rapidly to markets worldwide using ZiiLABS’ StemCell Computing Technology.

“By participating in the Zii Ecosystem with its full suite of development platforms, devices, services, and content, our partners will be able to leverage on the collective wisdom of the Ecosystem, ready-to-go state-of-the-art technologies, brand equities, award-winning industrial designs, efficient manufacturing capabilities, marketing experience and supply chain infrastructure to rapidly create world class products under their own brands for the worldwide market,” said Sim Wong Hoo, Founder and CEO of Creative Technology, a worldwide leader in digital entertainment products.

Developed with an investment cost of US$1 billion, the revolutionary StemCell Computing powered Zii Plaszma Platform is a powerful complete ecosystem solution for developers. Beginning with chip, board and platforms (both Zii Plaszma and Android Operating Systems are supported), to products and services, the Zii Plaszma Platform frees innovators from the tedious, costly complexity of hardware and software development to create energy efficient, high performance 3D and HD products quickly and cost effectively.

“We are committed to the success of our partners and have invested over US$1 billion to build the most flexible, scalable and power efficient range of developer’s building blocks to enable them to create eco-friendly world class products,” added Sim.

“Now is the time to make high-tech go green, eco-friendly and profitable. By proliferating StemCell Computing Technology together, there is a great potential to transform the way we live, and help mankind move forward towards a greener planet. Collectively, we now have the potential to rehabilitate the earth and create a sustainable planet for ourselves and future generations to come.”

advertisement