Sensitive Object opens Singapore subsidiary
ConvergenceAsia staff
26/09/2007

Sensitive Object, the specialist in man-machine interface, has announced the opening of its Singapore subsidiary to serve the local needs and to take a strong position in this dynamic market.

Sensitive Object also announced the hire of Michael Chong, a specialist in the electronics industry and in the Asian market. He will focus on expanding business with integrators, enterprise customers, as well as international partner development and relationships.

Hervé Martin, CEO of Sensitive Object, explained, “As part of our international development project, Asia represents the ideal market opportunities for our technology. Singapore will be our expansion base for penetrating all Asian markets and most specifically the Chinese market.”

Singapore and Asia are vital centers of expertise for many technology vendors, specialising in the manufacture of touch-screen applications such as interactive POS (Point of Sales) terminals, kiosks, ATM’s (Automated Teller Machine) and home automation. The French company plans to fulfil the local industry requirements in terms of man-machine interface, with its technologies and products.

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